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Chief executive André Calantzopoulos warned that the firm faces “significant currency headwinds … Calantzopoulos said the advent of e-cigarettes and other “reduced-risk” products means the tobacco industry is at “the early stage of a transformational process”.Philip Morris reckons it could make 0 million of profit from “reduced-risk” products if it can reach a target of selling 30 billion units.However, with so many brands on the market today, how do you choose which is the right one for you?Whatever type of e-cigarette you are looking for, reliability is a key factor that you need to bear in mind, and while you may be tempted to purchase one of the cheaper brands, you may find that you are not only not getting poor value for money, but you may be putting yourself at risk of injury from explosions due to product defects.
Even though the SMOK Alien is powerful enough to meet your chain vaping needs, it won’t weigh your pocket down or be cumbersome to carry around.
Philip Morris, the owner of Marlboro, said the acquisition will give it “immediate access to, and a significant presence in, the growing e-vapour category in the UK market, as well as a strong retail presence”.
Nicocigs has about 27 per cent of the UK’s e-cigarette market, which has an estimated total retail value of 0 million (£206 million).
The start-up employs 40 sales staff and distributes to 20,000 stores in Britain. The company reveals few financial details but it had amassed shareholder funds of £7.7 million by August 2013, according to Companies House. The deal comes as Philip Morris, the world’s biggest tobacco firm, cut its profits forecast by about 4 per cent to between .87 and .97 per share on poor sales and price-cutting in Australia.
The stock fell nearly 2 per cent in trading on the German stock market.